AutoBeta(AutoBeta.net)07/23 Report--

According to the latest report on the Guangxi discipline Inspection and Supervision official website: according to the Supervisory Commission of Laibin City discipline Inspection Commission, under the jurisdiction designated by the Guangxi Zhuang Autonomous region Supervision Commission, Yang Zhenqiu, former deputy secretary of the party committee, secretary of the discipline inspection commission, and chairman of the trade union of Dongfeng Liuzhou Automobile Co., Ltd., is currently under the supervision and investigation of the Laibin City Supervision Commission.

According to the data, Yang Zhenqiu served as Minister of production of Dongfeng Liuzhou Automobile Co., Ltd from February 2002 to February 2003; Deputy General Manager and Minister of production of Dongfeng Liuzhou Automobile Co., Ltd from February 2003 to December 2013; Deputy General Manager of Dongfeng Liuzhou Automobile Co., Ltd from December 2013 to September 2016; Deputy Party Committee Secretary, discipline Inspection Secretary and Trade Union Chairman of Dongfeng Liuzhou Automobile Co., Ltd from September 2016 to July 2018. Resigned in July 2018.

Data show that Dongfeng Liuqi, founded in 1954, is a wholly state-owned holding company owned by 75% of Dongfeng Automobile Group Co., Ltd. And 25% of Liuzhou Industrial Investment and Development Group Co., Ltd. The company's headquarters and production base are in Liuzhou City, is the main automobile production enterprises in Liuzhou City. At present, Dongfeng Liuqi has two major brands, Chenglong and Dongfeng vogue, which are committed to the development of commercial vehicle and passenger car market.

At present, Dongfeng has popular T5 EVO, Lingzhi PLUS, Lingzhi M5, Xinfeng T5, popular T5L, popular SX6 and other models, including cars, SUV and MPV. It is worth mentioning that in June this year, Dongfeng Fashion announced the launch of a new brand logo. The fashionable T5 EVO is the first model with a new logo, the market guidance price range is 10.39-136900 yuan, and the power system uses a combination of 1.5T engine and 7-speed DCT gearbox, which was officially listed in March 2021.

Dongfeng popular T5 EVO with a new car logo has contributed most of its sales to the brand since its launch, setting up its latest best-selling models. The popular T5 EVO sold 5791 vehicles in March, 3912 in April, 4051 in May and 3225 in June, according to the data. However, while the launch of new cars has led to a surge in sales of Dongfeng Fashion, sales of other models have been depressed. Dongfeng Fashion sold only 50217 vehicles in the first half of the year and has now achieved 31.39 per cent of its annual sales target of 160000 vehicles.

Industry insiders said that Dongfeng Liuqi products are relatively weak at the beginning, and there is still an opportunity to test the market. With the increasing competitiveness of the market, consumers will be more rational in choosing products, and those products that lack the accumulation of technology will gradually be on the edge and even be eliminated. If Dongfeng fashion is not to be eliminated by the market, it not only needs to change the standard, but also needs relevant strategies and product support, products, marketing, channels and other omni-directional progress, so as to achieve product upward, brand upward.

The anti-corruption storm in Dongfeng continues, and a number of resigned heads of marketing departments are also under investigation. In April this year, the Supervision Commission of Xianning City discipline Inspection Commission released the news: Zhang Yuguang, former head of Dongfeng Citroen Brand Department of Shenlong Automobile Co., Ltd., was suspected of serious violation of his duties and was assigned by the Hubei Provincial Commission of Supervision. He is currently under the supervision and investigation of Xianning City Supervision Commission, and has been taken retention measures. On May 20, according to the Disciplinary Inspection Commission of the CPC Dongfeng Automobile Group Co., Ltd., the Office of the Supervisor of the State Supervisory Commission in Dongfeng Automobile Group Co., Ltd., and the Xianning Municipal Supervisory Commission, Yang Ning, former vice minister of the Dongfeng Citroen Brand Department of Shenlong Automobile Co., Ltd., was suspected of serious violation of his duties and was under the jurisdiction of the Hubei Provincial Supervisory Commission. He is currently under the supervision and investigation of Xianning City Chibi City Supervisory Committee, and has been taken retention measures.

Due to the long chain and large scale of the industry, the automobile industry has always been a key industry facing the challenge of corruption risk, and many corruption problems of automobile enterprises are often related to a large number of suppliers. With the increasing growth of the automobile industry, the automobile trading market is becoming more and more complex. Departments involving huge capital exchanges, such as market sales, media public relations, advertising and so on, can easily become the worst-hit areas of corruption.

The State Supervisory Commission of the Central Commission for discipline Inspection published an article in December last year, saying that it should promote the building of systems and mechanisms that "dare not corrupt,"cannot corrupt," and "do not want to corrupt." in the light of the actual conditions of enterprises, we will focus on investigating and dealing with illegal business, running enterprises and transporting benefits, internal and external collusion and embezzlement of state-owned assets, "micro-corruption" that harms the interests of workers and workers, and evading organizational review on the grounds of resignation. While punishing the violations of discipline and law, we should increase the intensity of economic punishment and increase the cost of violating discipline and breaking the law.

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