At the 2023 Guangzhou Auto Show, FAW Toyota officially unveiled the new Prado. In July this year, FAW Toyota officially announced that it would make a new Prado in 2024. According to previous news, the new Prado, which is based on the TNGA-F platform and uses a non-load-bearing body structure, will be scheduled for the Spring Festival in 2024, and the price range is expected to be 45-550000 yuan.
In terms of appearance, FAW Toyota's new Prado is basically the same as overseas models, and only one version will be unveiled this time, but both design styles are expected to be launched in the Chinese market because Toyota is obsessed with different appearance styles of the same model. According to previous official introduction, the new Prado will offer two designs, including the regular version of the rectangular headlamp and the classic version of the round 1958. The overall outline of the rectangular headlamp version is somewhat similar to Lexus GX, the center of the smoked air intake grille is marked by "TOYOTA" English LOGO, the grille is decorated with silver frame and a large area of black, forming two areas up and down, and the interior of the grille is also a square grid-shaped structure, with a silver lower guard plate, the visual impact is still very sufficient.
The boxy side of the car looks a lot like the new Lexus GX, black anti-friction panels and rugged wheel arches are designed to consolidate Prado's off-road image. In the rear part, the new car does not use the popular through taillight design, the square headlights on both sides still retain the original off-road flavor, the silver trim on the rear still uses the word TOYOTA as the tail mark, and there is a black car name on the left. In addition, although the rear door of the trunk is opened up, the independently opened rear windshield is still retained, while the full-size spare tire is set at the back of the chassis.
FAW Toyota new Prado does not have an open interior part, but with reference to overseas models, the overall design of the new Prado is more hard and retro, with a large number of physical buttons in the car from the steering wheel to the central control area, which once again emphasizes the pragmatism of Japanese cars. it is equipped with a new multi-purpose steering wheel and circular air conditioning air outlet, and the 12.3-inch suspended central control screen will be equipped with Toyota's latest entertainment system. In the lower shift lever area, you can see that it is equipped with electronic handbrake, automatic parking, rear axle differential lock and four-wheel drive system switch lever.
In terms of power, the new Prado will be equipped with an i-FORCE MAX light hybrid system composed of 2.4T turbocharged engine and motor as the main configuration (for North American and Chinese markets), with a combined maximum power of 330hp (243kW) and a maximum torque of 630Nm. The transmission system will match the 8-speed hand-integrated gearbox and will be equipped with full-time all-wheel drive, transfer box, central differential lock and so on. In addition, the new car will also provide 2.4T low power engine, 2.8T diesel engine, 2.8T diesel engine + 48V light hybrid and 2.7L V6 naturally aspirated engine for consumers to choose from in overseas markets.
More than three years have passed since the last domestic Prado went offline in 2020, and now this classic off-road vehicle has returned to the Chinese market, and whether it can be recognized by the Chinese people again. According to the plan, domestic Prado will be put into production in 2024, with an annual production capacity of 36000 vehicles and an average monthly production capacity of 3000 units, which does not rule out the situation that supply exceeds demand after the whole Prado is made in China, which will lead to a price increase again.
In the three years since Prado left China, the market has changed dramatically, and many Chinese brands have set their sights on this market. At the 2023 Guangzhou Motor Show, we also saw many hard-line SUVs, such as the Great Wall Tank brand Tank 700, equation Panther 5, the new Beijing BJ40, etc., in addition, Jiangling Ford will also introduce Liema Bronco, although the positioning of these models is still different from the new Prado, it does give consumers more choices. Therefore, after Prado re-enters the Chinese market, there are still many unknowns.
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