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Will Auchan be abandoned? X5 PLUS returns to "Chang'an"

2024-07-18 Update From: AutoBeta NAV: AutoBeta > News >


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On December 23rd, Changan Automobile's compact SUV-- Changan X5 PLUS was officially unveiled, which can be seen as an update of the current Auchan X5 PLUS, with a new name and brand LOGO. As a reference, the cash Changan Auchan X5 PLUS has a total of 6 models on sale, with a price range of 9.19-114900 yuan.

Appearance, Changan X5 PLUS and Auchan X5 PLUS basically do not have much difference, its front face only brand logo difference, the recent grille using similar lattice decoration, headlight shape as a whole looks more sharp, with sharp headlight groups and vents on both sides of the modeling design appears to be particularly smart, enhance the overall sense of movement.

On the side of the car body, the Changan X5 PLUS adopts multi-waistline design, which makes the car body look very full and full of sports flavor. The rear part of the car, part of the design elements echoed with the front face, the roof has a pilot light style high brake lights, as well as double-edged style taillights, looks very individual. The lines surrounded by the rear are similar to those surrounded by the front, and the whole has a strong sense of movement. In terms of size, it is expected to be consistent with the current model, with 4540/1860/1620mm in length, width and height, 2715mm in wheelbase, and compact SUV positioning.

Interior part, the new car is equipped with embracing triple screen, central control screen, instrument screen, driving assistance screen can achieve three-screen interaction, so that the navigation seamless display. At the same time, the new car is equipped with an integrated sports seat to render the sports atmosphere in the cockpit. There is also a yacht-style shift handle design in the shift area, and an electronic shift lever is added to the high-end model to provide a more convenient control experience for drivers.

In terms of power, referring to the Changan Auchan X5 PLUS, it may continue to be equipped with a new generation of blue whale NE1.5T high-pressure direct injection engine, which can output maximum power 138kW, maximum torque 300N ·m, 0-100km/h time 7.51s. In terms of transmission system, it adopts blue whale 7-speed wet double clutch gearbox.

It is understood that Changan Auchan X5 will be listed on November 29, 2020, based on Changan MPA platform, with an official guidance price range of 6.99-102900 yuan. As Auchan X5 is the first to change its name to Changan X5, it is expected that the series of models will all use Changan car logo and brand-new name, although Changan Automobile has not disclosed the relevant product plans, but this seems to be just the beginning. Earlier, Changan Automobile's compact SUV-- Changan X7 PLUS was officially unveiled on December 20, which can be seen as an update of the current Auchan X7 PLUS, taking on a new look through a new naming style and brand LOGO. As a reference, the cash Changan Auchan X7 PLUS has a total of 20 models on sale, with a price range of 7.99-133900 yuan.

Generally speaking, whether it is the Changan X5 PLUS or the Changan X7 PLUS, they are actually the changed standard models of Auchan, which is a trend of brand refurbishment. The models of the sub-brand Changan Auchan may be integrated by the main brand, and whether Changan Auchan will be abandoned or not is worth paying attention to.

Retail data show that the Auchan brand sold a total of 217000 vehicles in the first 11 months of 2023, with the top three models Z6, X5 PLUS and X7 PLUS, with sales of 67600, 57700 and 35600 respectively.

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