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Breaking News! Tesla's price increased by 14000 RMB.

2024-05-30 Update From: AutoBeta autobeta NAV: AutoBeta > News >


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According to Tesla's website, Tesla raised the price of the Model Y high-performance model by 14000 yuan to 363900, while the prices of the other two versions remained unchanged.


According to the official website, Tesla Model Y currently has three models on sale, with a price range of 26.39-363900 yuan, with a delivery cycle of 2-6 weeks for both rear-wheel drive and high-performance versions, and 6-8 weeks for dual-motor all-wheel drive long-lasting versions.


Model Y is Tesla's first domestic SUV model, which went on sale in 2021. On October 1st, Tesla officially announced that the new Tesla Model Y was on the market. The new car has three models with a price range of 263900-349900 yuan, including 263900 yuan for the rear wheel drive version, 299900 yuan for the long-range version and 349900 yuan for the high-performance version. As a new model, the performance configuration of the new car has been improved, but the price remains the same, including a new multicolor atmosphere lamp on the interior and a highly textured scientific and technological textile material on the dashboard. The rear wheel drive version has an acceleration capability of 1 second to 5.9 seconds higher than that of the previous model.


The day before, Tesla also raised the price of the long-lasting version of the American Model Y model. According to Tesla's official website, Tesla raised the price of the long-lasting version of the Model Y by $500, from $48490 to $48990, on Oct. 26, local time.

It should be noted that on October 19, during Tesla's third-quarter earnings call, Tesla CEO Elon Musk said Tesla would still try to reduce the price of his car. It said: "the importance of cost cannot be overemphasized. We must make our products more affordable so that people can afford them." Like Musk, Tesla's chief financial officer and chief accounting officer, Vaibhav Taneja, stressed that the average cost per car has now dropped to $37500, and Tesla will focus on reducing costs and investing in the future in the next few years. Will "unswervingly" pursue further cost reduction in 2024.


According to the latest financial report, Tesla's total revenue in the third quarter was $23.35 billion, up 9% from a year earlier, but the slowest growth rate in three years; net profit was $1.853 billion, down 44% from a year earlier. As for the reason for the decline in net profit, Tesla explained that the decline was caused by the underutilization of the new factory, the increase in operating costs caused by the upcoming electric pickup truck Cybertruck, as well as spending on artificial intelligence and other projects. In addition, while Tesla keeps its revenue growing, its gross profit margin continues to decline. In the third quarter, Tesla's gross profit margin fell to 17.9%, while Q1 gross profit margin dropped to 19.3%. Tesla's gross profit margin continued to decline in the three quarters of this year, which is also the lowest gross profit margin in nearly four years.


The industry believes that the decline in Tesla's gross profit margin was dragged down by Tesla's large-scale price reduction during the year. At the beginning of the year, Tesla cut prices sharply in China, Japan, South Korea, the United States, Europe and other countries and regions. Of course, Tesla is more willing to guarantee market share than whether to make money. Mr Musk had previously publicly expressed his willingness to sacrifice profit margins to produce more cars, which he thought made sense. And the "price for quantity" strategy has indeed brought a significant increase in Tesla's sales volume. Data show that Tesla delivered a total of 435100 vehicles worldwide in the third quarter, an increase of about 27% over the same period last year. Of these, 16000 are Model Splash X models and 419100 are Model 3 Universe Y models.


Tesla did not give an explanation for the reason for the sudden increase in the price of this model. A relevant person in charge told the media that Tesla's price adjustment is based on cost changes.

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