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Sell for less than 300000! Ideal L6 spy photos exposed

2024-06-17 Update From: AutoBeta NAV: AutoBeta > News >


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A few days ago, a group of ideal new SUV-- ideal L6 road test spy photos circulated on the Internet. According to the reality of espionage, although the ideal L6 is wrapped in thick camouflage, it can still be seen that it still uses the ideal family-style design language, with through-through lighting design before and after, and the side of the car uses the hidden door knob popular in new energy models. On the whole, the ideal L6 can be regarded as a reduced version of the ideal L7, and it is expected that the configuration will be adjusted to achieve cost reduction. The price of the model will be less than 300000 yuan, which is also the first model under 300000 yuan under the ideal car.

As for power, the ideal L6, like other ideal L-series, adopts incremental hybrid drive. With reference to the published ideal L7 model, the car adopts dual-motor intelligent four-wheel drive, with a total power of 330 kilowatts and a total torque of 620 Nm. Under CLTC comprehensive operating conditions, the mileage is 1315 km, and the mileage at the squatting point is 210km. Because the ideal L6 price is less than 300000 yuan, it is expected or possible to use single motor drive.

At present, ideal car models on sale include L7 (31.98-379800 yuan), L8 (33.98-399800 yuan) and L9 (42.98-459800 yuan). Among them, L7 and L8 are medium and large add-on hybrid SUV,L9 and large-scale add-on hybrid SUV. Retail data show that in the first 11 months of 2023, the ideal L7 sold 113700 and the ideal L8 103000, surpassing the BMW X5's 85500, making it the best-selling medium and large SUV. The ideal L9 is 99500 vehicles, which is the best-selling full-size SUV. If nothing happens, as the first model under 300000 yuan under the ideal car, the ideal L6 will become the new popular model of the ideal car.

In addition to the ideal L6, three all-electric models will be released in 2024, of which the first all-electric MPV--MEGA will be officially released on March 1, 2024. Previously, Li Xiang said that the goal of the ideal MEGA is to become the first selling product of more than 500000, regardless of energy form and car body form.

On January 1st, ideal was the first to release December 2023 delivery data. Data show that the ideal car delivered 50353 new cars in December 2023, an increase of 137.1% over the same period last year, successfully achieving the target of 50, 000 vehicles per month. As of December 31, 2023, ideal delivered a total of 376030 new cars, an increase of 182.2% over the same period last year.

In this regard, ideal car CEO Li would like to retweet to express his gratitude to users and partners, and to be proud of the team's growth speed. All targets are achieved in 2023: 376000, 50000, 20000, 300; higher goals will be challenged in 2024: 800000, 100000, 30000, 2000.

As for what Li Xiang called "800000, 100000, 30000, 2000", many bloggers speculated that the sales target for 2024 was 800000, the monthly delivery target was 100000, the monthly delivery impact of single model was 30, 000, and the number of overcharging stations increased to 2000. According to the 800000 delivery target, the ideal car needs to be completed about 67000 per month.

However, at present, the ideal car is also under sales pressure, and the biggest competitor is AITO. Since its launch, the new M7 has continued to sell well, and its monthly sales have exceeded the ideal L7/L8 to become the best-selling medium and large SUV. In November, for example, it sold 17000 vehicles a month, surpassing the ideal L7's 16600 and the ideal L8's 12500. According to a later report from Auto, the company expects to sell 600000 vehicles for the whole of next year, and has communicated this goal to upstream suppliers. It is understood that in order to cope with the competition with the new M7, ideal is planning to advance the release of the ideal L6 originally scheduled for June this year to early April, and the internal expected sales of the L6 is 20,000 units per month.

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